YouTube is increasing Premium prices in multiple countries, right after an ad-blocker crackdown | You either pay rightfully for the video content you consume, or you live with the ads.::Google is increasing the prices of YouTube Premium and YouTube Music Premium subscriptions in some regions, right after blocking ad-blockers.
Or you can use any of these solutions:
- Android
- iOS
- Yattee with this guide
- (Adding Piped/Invidious website to Homescreen)
- Web
- Desktop
- FreeTube
- (Using any of the web solutions as PWAs)
- TV
- Android TV
- Apple TV
- Yattee with this guide
No mention of revanced? It’s a great option, has sponsorblock and all
I feel like I’m experiencing deja vu. Wasn’t there a thread just like this yesterday?
Edit: There was!
They seem to be increasing in frequency. If this is only the second one you’ve seen in the last 24h then you’re lucky.
ReVanced is by far one of the best solutions.
I have a question for people using sponsorblock. Why? How do you expect a content creator to pay the bills? I use an adblock because fuck Google but content creators pick up sponsorships specifically because YT pays like shit.
I’m only speaking for myself here, and I’m certain you’re not going to like the answer I have to offer. That’s not my problem. I don’t like being advertised to. I don’t like others telling me what I’ll like or what to do. I’m a monster, I know, I also take pee breaks when commercials come on tv as well and I usually arrive late to movies so I can skip the previews.
Seriously though, I really don’t care how they pay their bills, they’re a dancing monkey on the sidewalk that I enjoy for a couple minutes and move on. If they can’t afford to keep making content and quit, I’ll just move onto the next channel that’s still producing. It’ll never run out, just like there’s always going to be someone who sits through the ads or actually buys whatever their shilling. At the end of the day, it’s their responsibility to make sure their shits handled, not mine. If they can’t pay their bills, they should probably do something that offers a more steady income stream.im not obligated to give them my time in exchange for them getting money. They get my time in exchange for me being entertained, that’s it. Maybe if they made content for enjoyment instead of money, they’d make better content.
Before we get to name calling, I am fully aware that this is a shit take, but it’s the truth. I’m a cynic and I’m not very fun at parties either
I am fully aware that this is a shit take, but it’s the truth. I’m a cynic and I’m not very fun at parties either
I love basement dwellers. Moms cooking, pops paying the internet bills and he thinks he’s not going to see ads with his hands on cheetos, watching Netflix and ordering on food delivery app he subliminally remembers. But they were totally not from the ads.
They’re already getting paid for putting it in their video. Sometimes the sponsorships are on a “per signups” basis and I have never once come across a YouTube sponsorship for something that I would actually have a use for. They’re either already getting paid or they weren’t getting my money anyway so I might as well skip it. I don’t need to hear a pitch for something I don’t want/need
I don’t care who’s serving the ads, I don’t want to watch ads period. I will pay for the content where possible though. I dont think youtube taking 45% considering the crazy infrastructure provided is that strange. Maybe 45% is still too much, but i don’t think 55% sounds like “shit”.
Most ads are for products in another country so even if I hypothetically wanted it I can’t get it so why waste my time on it. And if they are multinational companies I usually don’t want anything to do with it. I also just don’t want to be advertised to. It’s wasting my time because 99.99% of the time it’s irrelevant to me.
Counter-ask: how does watching the sponsored content help them?
They’ve been paid initially, people who use sponsor block are way less likely to sign up for the service.
Watching it does literally nothing for them if you don’t sign up… The sponsor won’t even see metrics of who skipped the sponsored portion
YT does not pay like shit. A lot of the time sponsorships are much more targeted and interesting than YouTube ads.
That being said I mainly dislike bad ads. Good, well targeted ads that don’t destroy your eardrums for products that interest me seem nice. But they don’t tend to exist.
Watch this, please:
This didn’t help me, I understand advertising. My questioning sponsorblock apparently didn’t properly convey that a huge part of my confusion is that you can just… Skip that part. It’s not like rolled ads and even then I already mentioned support for adblocker.
Like it’s overkill, obsessive type feel to me “I hate advertising so much I want everything to be automatic so I don’t even process for a 10th of a second that I may have consumed an ad” while most people are like “Oh it’s the sponsor” click click and move on. And hey maybe I see a it’s a product I DO use like Displate, so the discount code is useful.
Is the question “why automate when you can manually do it?” I think that’s where the confusion may lie. Why wouldn’t you automate it if you were going to do it anyway?
+1 for yattee on IOS. Until we can get ublock origin on iphones, but that’s another story
uyouplus and sideloadly/trollstore is great combo
‘rightfully’ is doing a lot of lifting here.
Or you update your uBlock Origin blocklists and declare YouTube the war.
Considering a DNS block
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Yep. I tried doing this with Hulu’s self-serving ads and I blocked enough domains that it just quit working
Doesn’t work. I have network wide DNS filtering, but that alone doesn’t stop YT ads.
If you have a link to a GitHub host file for that, I’d definitely take a peak.
Otherwise, uBlock and *Pipe apps.
Try blocking the ads.
You will block the video serving domains as well :)YT/Google aint that stupid and knows how to bundle both for your convenience.
I never see Vivaldi mentioned in these. Yes, it’s chromium based, but I have not seen a single YouTube ad since they implemented built-in ad block many years ago. Without the need for extensions, plug-ins, or user managed block lists.
yeah, ive been using vivaldi and only very recently did i see my player diabled with ubo off but if i disable ubo and put vivaldi’s blocking option to just block trackers, that does the trick tho the ad starts with a black screen but the skip button instantly appears under .5 seconds or the video starts
Vivaldi is proprietary garbage
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What? Who talks about X?
I’m willing to pay for content.
I’m not willing to give Google money, or any proprietary solutions.
I judge adverts to be a waste of limited human life. I hope that industry can change.
So then you’re unwilling to pay for the content
I mean, we can’t act surprised that YouTube needs to somehow afford the infrastructure to serve content? Adblockers caught on & youtube cracked down.
More technical solutions will be created in response, and those wi be picked up by a small majority causing the cycle to start over once more.
Where was Google’s concern for paying for infrastructure in the past? Google choose to bleed money which made it harder for smaller competitors to compete and take a share of the users, and now Google wants to have their cake and eat it too. Too damn bad.
I am unwilling to pay for the content while Google is where the content is. Odysee seemed shady to me so I stopped using it. Floatplane is proprietary and I’m trying to kick the nasty habit of using proprietary software, I don’t want to start using new ones. I used to pay to listen to a podcast but I got tired of the content. I donate to Wikipedia.
YouTube has been in the red since day 1. Now Google wants their payback. OK. Seems fair. But I don’t have to participate.
Everybody acting like Google is taking away a basic human right, or somehow “taxing” them is getting exhausting.
Facebook is up to even more shenanigans, proposing to charge users to keep ads off the screen. Again, fine. I don’t have to use FB.
“But muh free content!”
It was very damned long ago that “content” was what you could see at the movie theater, see on your 4-channel TV selection or grab at the library.
/old_man_rant
Payback is fair? Even though these very digital megacorporations are just now facing antitrust lawsuits for very good reasons? The only argument for having to use these platforms as a content creator is reach. But if Google, Amazon, Meta, etc. only got their market-dominating positions by illegal means, nothing is fair about wanting payback.
I am paying money to people creating content for me directly, even for some YouTube channels. If I were to abide by Google’s rules, I’d have to pay double. For the infrastructure & the people actually producing the content. Sorry… Why would I? I will not pity a monopolist because of their lost profits as long as I can circumvent it somehow.
YouTube has been in the red since day 1. Now Google wants their payback. OK. Seems fair.
It’s not fair, it’s literally illegal under antitrust law. The DOJ has been accused of “taking a nap” and not enforcing those laws for 20 years… but they’re awake now. Which is probably part of why Google is suddenly changing course. They’re involved in a few antitrust investigations as it is and don’t want any more.
You can’t run a company at a loss leader until nearly all your competition is dead and then start charging more than customers are willing to pay (or showing more ads than customers are willing to watch).
I’m happy to pay for video content - but I won’t pay the prices YouTube is charging and their ads are even worse.
It’s not fair to pay money for services to a company involved in unrelated lawsuits? Does the antitrust investigation negate the expenses associated with running the operation of serving you content?
Are all competitors dead? You can switch to watching TikTok, Instagram, Facebook, for random user generated content. You can go to nebula if you want YouTube style documentaries. You can go to any movie platform if you want to watch random stuff. They are all either in the red, backed by VC, waiting to do the same thing, or serving aggressive ads, or selling your data, or costing money.
How much people are willing to pay is irrelevant in the context of fairness. Fairness is about a company breaking even. Customer readiness is however relevant to business, and in this case I’m afraid that the evidence is against you - after countless similar complaints in the past, people haven’t left the platform, and people have signed up to pay.
Paying for services is normal. It’s unrealistic not to. It’s unproductive to pretend otherwise.
Google offered content for free and so played a part in making generation(s?) of users expect content for free.
I used to watch films in cinema before they started playing them on TV but now I 99.8% don’t care about them, or shows. I use Crunchyroll for a couple of anime but of my content is only on YouTube.
Then don’t watch the content. But in lieu of a open source, non profit, market dominating video platform thus means not watching videos.
Even if that open source platform existed it would require it to be more or equally profitable for creators to reach a point where people upload to both platforms.
I’ll keep watching the content, thanks.
Youtube by itself produces almost no content. All content comes from content creators on the platform, which are getting severely underpaid by Youtube. If Youtube actually paid them their fair share, this argument would be somewhat valid.
I disagree, i think they’re getting a fair cut? A channel as large as LTT has stated that YouTube ads make up nearly 30% of their revenue.
30% isn’t a ton, but when you consider that they can add brand deals on top of that (which they get 100% of) creators can walk away with a decent chunk. Additionally, when you look at the rev split it’s actually the creator getting 55% (45% in the case of shorts). Bigger channels probably get better deals too, as is the case with Twitch as well.
IMO this all seems fair, puts a heavy reliance on Google which is a just criticism however to ignore the costs of storing immense amounts of data (500hrs of video uploaded/minute), making it available, and the infrastructure associated (bandwidth, global cdn, etc) is not
One of the most popular on the platform is by definition an outlier
Did you read the rest?
Also, yes it’s an outlier but the only example i have on hand of a YouTuber sharing their revenue streams so
You’re getting unfairly downvoted. I agree with the negative sentiment around Google but the only semi-alternative is nebula but they obviously don’t have the same amount of content. It’s not reasonable to expect YouTube to operate for free
Aww. Are the greedy megacorporations upset that consumers are being greedy in return? Poor megacorporations. :c
All these billions in revenue are not enough :(
well i for one ain’t paying shit to google, nor am i watching any ads 👍
If it comes down to it, I have no issue just not using Youtube ever again. FireFox and Ublock are your friend.
Preach!!
This is why Google has been using their browser monopoly to push their “Web Integrity API”. If that gets adopted, they can fully control the client side and prevent all ad blocking.
Thankfully, Firefox is still a thing. If that comes out, it’s going to be a hell of a lot more popular.
… and dependent on Google ; they may either push that API into FF or push something different so bad that FF would lose even more users.
Thank fuck
Delayed… For now
Google also said they would cancel there plan to roll out FLoC after significant pushback a while ago, only to renamed it as Ad Topics and roll them out anyway when no one is looking. If Google do the same with web integrity API, I wouldn’t be surprised anymore.
Still haven’t gotten any on Firefox with Ublock Origin. The usual explanation is that it rolls out in stages, but I’ve nothing weeks later.
Nah there was an article that said that it’s fully deployed now.
Your ad block solution must be filtering it out appropriately.
I’ve had to do the full purge and refresh filters thing.
I just have all my YouTube subscriptions feeding into an RSS feed. Haven’t gotten a single ad.
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You can use a rss reader app that works on the desktop like
or if you want to go all out - setup something like freshrss / miniflux on a selfhosted server.
As for getting Rss feeds from Youtube. I think there are some browser extensions you can use. If you have the newpipe app on android , you can visit any Youtube channel and it will have an option to get the Rss feed on the top right. You can copy that link to your RSS reader and it will start showing new videos.
Are you logged in to YouTube on Firefox? Anonymous visitors with ublock origin doesn’t seem to get the nag.
Yep, logged in and haven’t seen a thing.
I will never watch 20 ads in a 15 minutes video, it’s worse than television.
Make it a reasonable number of ads and I might consider it
Some youtubers are so greedy it’s unreal, you barely see the red line because it’s way too filled with yellow spaces
Who could have POSSIBLY seen this coming?
Enshittification must be stopped
enshitification everywhere.
Is enshittification the new word for late stage capitalism?
Enshittification, also called chokepoint capitalism, is a term coined by Corey Doctorow (sp?) that lays out a common pattern with platforms in a capitalist system where:
- Platform builds a product to entice users to it for little to no cost to the user (Google search, Facebook, Amazon shopping, etc)
- Once users are locked in, make the experience worse in ways that increase profits for business partners (Google ads partners, etc)
- Once business partners are locked in, screw them over to rake back as many profits for the platform owner.
Sounds like it is.
*you pay YouTube for the content they didn’t make or they turn the thumbscrews.
This is misleading : a substantial part is distributed to the content creators. Traditionally the YouTube cut is alleged to be rather low.
Because it costs nothing to run data centers, employ thousands of people, distribute exabytes of data.
uBlock Origin and ReVanced users: I missed the part where that’s my problem.
i know my problem: besides im almost immune, my family isnt, my devices connected in the same network could be affected by a malware sponsor on 1st search result, besides im the one who got to fix anything that could go wrong in their devices, etc
It’s good that there is at least one person in a family that can fix electronics. It’s worse when there’s no one. I think the majority of malware coming from ads (and persisting on devices) is in those families that lack that one techy person.
Do you feel better after making fun of people who use other devices and not just a smartphone and browser? There are a hundred news that aren’t your problem and you don’t comment there, but you make sure to come in here and “rub it in” to people who care about this, by not providing an actual solution.
Very noble.
Sucks for them. This is what happens when you buy into the corporate, locked down, sanitised and monetised walled garden.
Privacy first and FLOSS software have been out there the whole time for people willing to invest the time (and money, but often it’s cheaper than the commercial option) to learn them and gain those benefits for themselves.
But if people want a device so they pick up the one with the shiniest marketing and then wonder why it’s shoving ads down their throat, well, that’s what they get for not researching the options. There are alternatives, they’ve been posted many times over in this thread and similar ones.
So you’re openly hating on people for being normal, without offering a single alternative of a video platform that’s not all of those things that you labeled as evil.
There are alternatives, they’ve been posted many times over in this thread and similar ones.
The alternative to shopping isn’t shoplifting. The usual things that people list are client side apps that circumvent intended operation of the platform, reaping as many benefits without paying the cost. But hosting isn’t free. Running a business isn’t free. And hating the people who literally subsidize your unauthorized use of the platform is hypocrisy.
The alternative to shopping isn’t shoplifting. The usual things that people list are client side apps that circumvent intended operation of the platform, reaping as many benefits without paying the cost. But hosting isn’t free. Running a business isn’t free. And hating the people who literally subsidize your unauthorized use of the platform is hypocrisy.
We all know that Youtube need to get rid off of AdBlockers because they want to make more money than what they are making now. If they just need to cover business costs they could just make the service subscription only, make the fee high enough to keep the site running and earn something and allow to see only the first 10-15% of each video to not subscribed users and forget all this charade about AdBlockers.
We all know that Youtube need to get rid off of AdBlockers because they want to make more money than what they are making now.
Making money by charging for completely optional services is not only not wrong, but the very reason why we have most of the good stuff that we have.
If they just need to cover business costs they could just make the service subscription only, make the fee high enough to keep the site running and earn something and allow to see only the first 10-15% of each video to not subscribed users and forget all this charade about AdBlockers.
Awesome! Submit your resume or send it as a proposal. If they didn’t think of this first and discarded it because of reasons that you haven’t considered, this might be an opportunity to benefit everyone.
We all know that Youtube need to get rid off of AdBlockers because they want to make more money than what they are making now.
Making money by charging for completely optional services is not only not wrong, but the very reason why we have most of the good stuff that we have.
And who said it is wrong ? I only said that they want to make more money, not that they cannot make money.
If they just need to cover business costs they could just make the service subscription only, make the fee high enough to keep the site running and earn something and allow to see only the first 10-15% of each video to not subscribed users and forget all this charade about AdBlockers.
Awesome! Submit your resume or send it as a proposal.
Not interested, I leave it to you ;-)
If they didn’t think of this first and discarded it because of reasons that you haven’t considered, this might be an opportunity to benefit everyone.
The reason is that this way they would make less money while keeping the service in the black, people would realize that, after all, Youtube is not that important part of their routine, and the total number of users would be lower (by a long shot probably) so even less data to harvest and sell and less return in Ads. After all who would watch 2 minutes of ads in a 2.30 minutes long video ?
Imagine Google doing it and then saying “we restructured out offer and this yeas we are 30% below the last year analysts’ forecasts and we think that we will cut the earning by half while keeping the operational costs below the X % of the total profit”. The next day the shares would be trash and all the management would be fired.
The reality is that once you are quoted in Wall Street (but it is true in every other place) you always need to grow. The problem is that you need to grow faster than your userbase could grow so no way to add X million new users (eyeball to watch your ads) every year: at some point you would run out of people (or of people who would accept, which is the same)So the only thing you can do is monetize some more of what you already have. The only reason Youtube want to get rid of the Adblockers is that this way they can say to the advertisers “we increased the number of viewers of X % so you should pay us Y % more” so they can reach what the Wall Street analysts’s forecasts were and the stock price increase. Nothing else, no server or bandwidth problems. Only stock prices.
Your comment certainly provided “an actual solution” in a “very noble” way
Umm, actually it did. The solution to a problem is to first acknowledge it. The problem is being an asshole that can’t let a day go by without rubbing something in.
The YouTube problem? For me it’s not a problem any more than anything else price-related. It’s interesting to see who is affected by the change and whether it impacts actual customers. What’s not interesting is seeing a long string of whinging and schadenfreude from people who strongly believe that it’s wrong to pay for services and who have not spent a cent on this. That’s ok, believe what you want, but don’t be an asshole about it.
Yes
it’s going to be your problem soon regardless of your idiotic optimism
Read the article that has been posted under the linked comment!
For whatever reason Google has decided not to push forward with the current Web integrity standards. That doesn’t mean they’re giving up, doesn’t mean they’re committing to an open web, they’ve delayed a bit, and they’ll push it out under a different name, slowly. It’s not going away, it’s delayed. We need to work hard now to maintain an open web forever, and we need to work hard everyday
Get fucked Google. Glory to the adblockers.
Unpopular opinion: this is a good thing.
(Waits for down votes… )
This is healthy for the ecosystem, it makes it possible for other video platforms to compete, and be sustainable. Google providing the loss leader in video streaming makes it difficult for other platforms to exist, and sustain themselves, because they don’t have Google’s war chest.
So it’s going to be a difficult transition, but now there is wiggle room for other platforms to exist. And with 1 gigabit, and 10 gigabit home internet connections becoming more common globally, we have options for more interesting gorilla distributed video streaming.
Will the gorillas go door to door with a pad or something with a video on it, or are you thinking memory sticks?
Both services are available, and I recommend paying the extra for the ‘please dont rip my arms off’ extra.
More like IPFS. If you have a bunch of gigabit residential internet connections distributed globally. That’s a reasonable approximation of a video streaming platform.
I’m not saying I have a good solution for today, but all the components are there to build a competitor to YouTube, and now if the price barrier going up, there’s room for whatever organization competes with YouTube to get some sustainable income
You’re right I hope. Especially about gorillas sharing video! We need a guerilla movement to get these gorillas some cell phones and I’ve been saying it for years!
10Gb to the home? Where have you seen this, and.for how much? I had no idea that was a thing for residential
I get 2gbps to my home in singapore for $30USD a month.
10gbps is available in a few places globally, but its becoming more common. i.e. https://www.utopiafiber.com/10-gbps-info/
Wow that’s nice! I get 600/25mbps for $80USD in the US, coax 😞 wish fiber-to-the-premise was a possibility in my neighborhood
Even that’s twice what I get. The prices here are disgusting… I get 300mbps for $100… Yay monopolies!
My parents get 25/1 for ~$150 since there’s no other options, nor is there any plans to run new cable to get them better internet.
https://www.advancedstream.com/brighamcity
10gbps in utah for $200 a month…
I imagine korea has some great prices too…
but the important thing here is the trend, data is becoming available, data centers don’t matter as much as we become more interconnected ourselves.
64.75 Swiss Franks per month from my ISP, it’s the same price as their 1 Gb/s and 25 Gb/s plans.
I’m currently still on 1Gb/s because buying the faster router, switch and network cards to make use of more is kind of expensive
This is what I’ve been saying, youtube providing the service for free is what’s been preventing competitors to exist.
This is a really good point, I never thought about this. While we still haven’t seen the anti-adblock message from YT (Firefox + uBlock Origin on Linux Mint), we’ve been using Nebula more and more lately. It would be great if there was a similar service for quality kids content. As it stands we stick to just a couple YT channels for our 2.5 year old because of how much absolute, irredeemable garbage there is targeted at kids there. I can’t imagine how shit the ads are for them.
Significant portions of the US are still on copper cable or DSL, I don’t think there’ll be widespread fiber, let alone 10G for at least 10-15 years
No, not really. I get what you mean but the truth is, that unsustainable practices should’ve been capped, and made illegal BEFORE there was a monopoly. Now that there is one, they can do what they want. Google aren’t idiots. They know FULL well they can do this. All of this is calcualted.
