So some of you might have seen a trend as the Vatican announces their plans to bring god and anime on their side in real life.

The mascot is called Luce, cute anime girl with religious aspects to it.

But mama mia why did they do this for their event next year? It just seems totally unreal and I feel like I’m living in a simulation.

Never have i thought these zealous buggers would use anime influences in a bajillion years

  • Etterra@lemmy.world
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    13 days ago

    It’s a marketing strategy. They have a product and they’re trying to expand into an un/under-exploited market. What the product is just so happened to be religion, which is increasingly unpopular, archaic, restrictive, controlling, and fictional. They have fairly stringent rules and since the anime mascot doesn’t violate them, they’ll try it out and see if there’s any returns.

    It’s a pretty low investment, and it’s not even close to the first cartoon character made specifically to try and hook kids to a religion. It’s only noteworthy because the format is slightly different than past efforts.