I cannot fathom how no one else sees this. They’re trading low-value customers for high-value customers. Sometimes this makes sense. I did it when I had a little PC repair business. Low-value customers were a PITA and didn’t make me any money, not worth my time.
But maybe they’re smarter than you and I? Lemmy tells me cheap fast food is a right, as if there’s no other choice. If that’s how people are thinking and acting, instead of shying away from fast food prices? Fuck 'em. Let them pay.
PC repair is a low volume, high touch, high skill business. If you set aside a single $100 customer for a $500 one, it can work since both exist.
Hamburgers of the Wendy’s grade are a volume and convenience game. For every thousand $4 customers, can they replace them with 667 $6 customers?
I’ve noticed an interesting phenomenon in the last couple years. The cheapest options and biggest chains ramped their prices much faster than the places a notch or two better. The gap has closed enough that suddenly those “notch or two better” places are more competitive than before-- if it will be $50 instead of $30 to take the family to Wendy’s, why not stretch to $65 for get Five Guys or a local place instead.
I cannot fathom how no one else sees this. They’re trading low-value customers for high-value customers. Sometimes this makes sense. I did it when I had a little PC repair business. Low-value customers were a PITA and didn’t make me any money, not worth my time.
But maybe they’re smarter than you and I? Lemmy tells me cheap fast food is a right, as if there’s no other choice. If that’s how people are thinking and acting, instead of shying away from fast food prices? Fuck 'em. Let them pay.
PC repair is a low volume, high touch, high skill business. If you set aside a single $100 customer for a $500 one, it can work since both exist.
Hamburgers of the Wendy’s grade are a volume and convenience game. For every thousand $4 customers, can they replace them with 667 $6 customers?
I’ve noticed an interesting phenomenon in the last couple years. The cheapest options and biggest chains ramped their prices much faster than the places a notch or two better. The gap has closed enough that suddenly those “notch or two better” places are more competitive than before-- if it will be $50 instead of $30 to take the family to Wendy’s, why not stretch to $65 for get Five Guys or a local place instead.