It’s especially weird when the existing targeting can be so effective for much cheaper.
For tvs for example, they can see what you watch, when, what ads you mute and which you don’t, what you display over HDMI (content ID), the other devices on your network, your location, your accounts for every streaming service, what you search for. Then if you install their companion app they learn the other apps on your phone, your location habits, the media you play on your phone (looking at you Bose connect app…), bluetooth and network devices you are near (connecting you to other profiles they know), and probably a lot more.
It’s especially weird when the existing targeting can be so effective for much cheaper.
For tvs for example, they can see what you watch, when, what ads you mute and which you don’t, what you display over HDMI (content ID), the other devices on your network, your location, your accounts for every streaming service, what you search for. Then if you install their companion app they learn the other apps on your phone, your location habits, the media you play on your phone (looking at you Bose connect app…), bluetooth and network devices you are near (connecting you to other profiles they know), and probably a lot more.